Sunday, September 4, 2016

Business Plan Experts

For this post I reviewed two industry experts on business plans from the cluster2020live.eu. The first expert is Tanja Kufner the Academy Director at the company WYRA – Germany. WYRA is the global accelerator of Telefonica. Tanja’s job is to find and recruit the finest digital talent that Germany has to offer by getting them to join the WYRA Academy. For about 9 months they will provide accelerated coaching, development, and mentoring that will prepare companies for funding. Some of the critical & key components that Tanja referenced were making sure your business plan has a solid financial plan, make sure you understand the numbers, and make sure that your assumptions are correct. The next industry expert is Helga Henry and she is the Director at Creative Shift. Creative Shift helps others businesses specifically a creative and cultural business grow and develop. Helga mentioned that your business plan should be realistic and concise. I agree with Tanja that a business plan should not have to be almost thirty pages and that you should be able to expand on your investor presentation in a Keynote or PowerPoint that is only about ten to twelve slides. Helga also stated it is a great idea to have a short document. These are considered some key points due to investors wanting clear concise straight to the point synopsis of what your business has to offer. I am considering using both of their suggesting in reference to my business plan. I believe that is very important that you provide clear direct information to investors. The financials and the marketing plans should definitely be solid to avoid any mishaps for yourself or the loss of potential investors. Cluster 2020 live is a very informing business support website that has provided me with some effective tools current industry experts. http://www.cluster2020live.eu/business-plans/